Takii / Florensis | 2025/2026
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About us
Fleuroselect is the international organisation for the ornamental plants industry. For more than 50 years, industry professionals have joined together to test and evaluate new pot and bedding plants, promote award winners, protect member varieties, network with each other and contribute to the development and advancement of the industry as a whole. Read more
Members
Events
55th Annual Convention
We are delighted to invite you to our 55th Fleuroselect Annual Convention in Philadelphia, USA, from 14-16 July 2026!
Together with our longstanding member company W. Atlee Burpee, we are looking forward to welcoming you in America's garden capital Philadelphia to explore the rich tradition of gardens and horticultural heritage of the region. Re-connect with your Fleuroselect peers from around the world and take the opportunity to meet with members of the American Home Garden Seed Association.
See you in Philly!
Together with our longstanding member company W. Atlee Burpee, we are looking forward to welcoming you in America's garden capital Philadelphia to explore the rich tradition of gardens and horticultural heritage of the region. Re-connect with your Fleuroselect peers from around the world and take the opportunity to meet with members of the American Home Garden Seed Association.
See you in Philly!
Philadelphia
,
United States
14.07.2026
-
16.07.2026
Awarded Varieties
Florensis | 2024/2025
Dahlia coccinea Dalina® Maxi Starburst Pink
Sakata | 2027
Zinnia Profusion Double White Improved
Benary | 2027
Verbena bonariensis Flair
PanAmerican Seed | 2027
Helianthus annuus Always Sunny Gold
| 2027
Heuchera sanguinea Heucherette Pink
PanAmerican Seed | 2027
Sutera cordata Bacopa Galactic Mist
Van Hemert & Co. | 2026
Salvia splendens Estella Coral
Takii Europe | 2026
Dahlia pinnata Black Forest Ruby
FlowerTrials®
Working closely with the FlowerTrials® committee and suppliers, our staff coordinates the organisation of the event: liaison with exhibiting breeders, handling of financial aspects and the coordination of the general event promotion campaign including the advertising, PR, trade fair participation, direct mailings and social media channels. Read moreGold Medal & Novelty Protection
Fleuroselect members may enter their newest varieties into the Gold Medal & Approved Novelty trials. Entries are evaluated versus existing comparison varieties by expert and independent judges on criteria including innovation, practical use, floriferousness and garden performance.
Gold Medal Winners
Profusion Double White Improved - 2027
Zinnia
Flair - 2027
Verbena bonariensis
Always Sunny Gold - 2027
Helianthus annuus
