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GLOSSARY
Binnen de online advertising markt wordt veel (technische) terminologie gebruikt. Wij hebben hier een overzicht geplaatst van de meest gebruikte termen, met de focus op affiliate marketing.
- Affiliate Marketing
- Affiliate Network
- Average Order Value (AOV)
- Average Basket Value (ABV)
- Automatic Approval
- Authority Sites
- Attribution
- Article Marketing
- Approval Rate
- Approval
- API – Application Programming Interface
- Anchor Text
- Analytics
- Agency
- Affiliate Software
- Affiliate Program
- Affiliate Link
- Affiliate ID
- Abandonment
- Affiliate Agreement
- Affiliate
- AdWords
- Advertiser
- Adjusted Commissions
- Ad Stream
- Ad Space
- Ad Server
- Ad Call/Request
- Actual Commissions
- Account Balance
- Above the Fold
- CSV Feed
- Cost Per Click (CPC)
- Cost Per Download (CPD)
- Cost Per Form (CPF)
- Cost Per Install (CPI)
- Cost Per Lead (CPL)
- Cost Per Mille (CPM)
- Cost Per Order (CPO)
- Cost Per Sale (CPS)
- Coupon
- Creatives
- Cross Selling
- Conversion Path Tracking
- Cost Per Action (CPA)
- Copyright Infringement
- Cookieless Tracking
- Cookie Stuffing
- Cookie Overwriting
- Cookie Length/Expiration
- Cookie
- Conversion Rate Optimisation
- Conversion Rate
- Conversion Path Attribution
- Commission
- Commission Groups
- Commission Rate
- Commission Tiers
- Commissionable
- Commissionable Transaction
- Confirmation Page
- Content Islands
- Contextual Linking
- Conversion
- CANSPAM
- Co-Branded Landing Page
- Client Based Tracking
- clickTag
- Click Through Rate (CTR)
- Click Through
- Click Reference
- Click Command
- Click Append
- Checkout Success Page